(NewsNation) — As is custom, many Americans have left their Christmas shopping to the final hours.
According to Shopify, 16% of Americans surveyed last month said they would purchase Christmas gifts today.
A plethora of stores and malls are going to be open until about 6 or 7 p.m. local time.
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Target, Walmart and Best Buy are some of the big-name brands that are open until about seven p.m.
According to the National Retail Foundation, gift cards are among one of the favored gifts to purchase.
Clothing and accessories were slated to be the most sought-after presents, followed by toys, gift cards, books, video games and personal care or beauty items.
Salesforce expects holiday sales to reach $200 billion this year, up 10% from last year.